Posts Tagged ‘launch’

Get the ball rolling…

Thursday, November 20th, 2008

Rae Hoffman just wrote a great piece titled “How to Promote a Brand New Blog“. Rae talks about some great tactics to get a new blog or site some needed publicity. Rae lays out the following as needed things to do to get the ball rolling on that new site:

  • Create Promos and Trailers
  • Do Guest Appearances
  • Seek Out Sponsorships and Buzz Events
  • Form “Street Teams”

Of course I am not going to tell you everything that Rae said, go read it for your self! But, I will say that I think all of her advice is great stuff that I will be using to promote WhosTalkin? In fact, I already have a few Promos and Trailers that you should see on this blog and accross the web.

When is this thing gonna launch?

Sunday, October 12th, 2008

Thats a very good question! The answer is: when its ready. When will it be ready? When I am confident that we have reached a level of satisfaction with the beta testers in the two categories below:

Function: Are the results, relevant enough? Do we need to add or subtract options? Is there excessive repeats?

User Interface: Are there any overwhelming design problems? Is everything standard compliant and cross browser compatible? Is the general layout suitable for easy navigation?

There will be many more ideas and issues that arise from this process but I am confident that taking the time to vet all of these issues will allow us the ability to hit the ground running hard when its launch time. The last thing we want to do is fall victim to the “Dip”! Stay tuned for tomorrow when I post about some future features and tools that we are working on for the WhosTalkin platform.

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